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Healthcare identity · 2021
Sri Vishnu
A calm, trusted identity for an imaging and diagnostics centre.
The challenge
Sri Vishnu needed to feel credible to patients and referral doctors while staying approachable for families visiting a diagnostic centre.
Our approach
The symbol combines a conch shell with magnetic waves, linking the name to imaging technology. Blue and teal balance trust, accuracy and warmth.
The result
One practical identity system across building signage, patient forms, staff identification, brochures, stationery and social communication.
